Know the battlefield.
Win the war.

Deep market intelligence in under 5 minutes.

  • Understand what customers want
  • See where competitors fall short
  • Know the challenges ahead and how to overcome them
How It Works

The Same Frameworks VCs Use. Without the £10k Invoice.

Spot fatal flaws before you invest months. Find gaps competitors miss. Know exactly where to focus your limited time and money.

Market opportunity size
Competitive intensity
Differentiation potential
Execution complexity

Understand Your Customers

Know what the market actually wants, their pain points, and what they'll pay for.

Size the Opportunity

Defensible market sizing for pitch decks. Know if the prize justifies the effort.

Map the Competition

See every player, their positioning, and where they're leaving gaps you can fill.


When Data Gets Ignored

The Expensive Lessons Others Learned For You

Markets punish assumptions. These real scenarios show what happens when companies skip the homework.

📉

The Price War Backfire

A leading EV manufacturer slashed prices globally. In the US, sales surged. But in China, existing owners protested outside showrooms.

Why? In high "Power Distance" cultures, price signals status. Cutting prices devalued their customers' social standing, a concept called "face."

🥤

The $4M Taste Test Trap

A beverage giant spent $4 million on taste tests showing their new formula beat competitors. They launched it anyway, and faced immediate consumer revolt.

Why? Blind tests measured flavor. They ignored brand loyalty, nostalgia, and emotional attachment. The original was back in 79 days.

🏪

The Copy-Paste Failure

A US retail giant entered China with their proven American model: large stores, bulk buying, low prices. They lost $1B+ and closed hundreds of stores.

Why? Chinese consumers preferred fresh food from wet markets, smaller formats near homes, and didn't own cars for bulk shopping trips.

The lesson? What works in one market can fail catastrophically in another. Krinic helps you spot these blind spots before they become expensive mistakes.


Is This For You?

For founders who move fast, but smart

Whether you're launching something new or outmaneuvering in an existing market, Krinic gives you the strategic edge.

You'll love this if...

You want to find competitor weaknesses and build a differentiated product
You need to make strategic decisions backed by data, not assumptions
You're entering a new market and want to understand the landscape
You value speed and don't have weeks for manual competitive research

Skip this if you need...

Full business plans or investor-ready pitch decks
M&A due diligence or financial audits
Legal, regulatory, or tax advice
Simple Pricing

40 hours of research. 5 minutes.

Know if your idea is viable before you quit your job. Or your competitor does.

Lite

Try it out

£4.99per analysis
  • Full AI analysis
  • Krinic Score + SWOT
  • 5 competitors mapped
  • 1 refinement included
  • PDF export
Try Lite
Best Value

Essential

Perfect for founders

£14.99per analysis
  • Everything in Lite
  • PDF export (shareable)
  • 6-8 competitors mapped
  • 2 refinements included
  • Market sizing + outlook
  • Strategic recommendations
Get Started
Coming Soon

Pro

Deep market research

£29.99per analysis
  • Everything in Essential
  • Unlimited refinements
  • 10 competitors with deep insights
  • Live news integration
  • Cultural analysis (Hofstede)
  • PDF export

Get Started

Make your next move with confidence.

Stop building on assumptions. Get the market intelligence you need to make strategic decisions that stick.

Get Your Analysis